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Heubach GmbH at ECS 2023

“Make it great, no matter what” – Heubach presented a diverse product range

Trade Fair & Event

Client

Exposé

  • Sustainable trade fair appearance for Heubach GmbH
  • Focus on environmental friendliness and circular economy
  • Modular, reusable stand concept
  • Emotional color and lighting design for a strong brand impact
  • Target groups: B2B, chemical industry, sustainable partners
  • Occasion: Presentation of sustainable pigment solutions
  • Sustainable trade fair appearance for Heubach GmbH
  • Focus on environmental friendliness and circular economy
  • Modular, reusable stand concept
  • Emotional color and lighting design for a strong brand impact
  • Target groups: B2B, chemical industry, sustainable partners
  • Occasion: Presentation of sustainable pigment solutions

© Markus Schwalenberg & Holtmann+

Company Logo

Project Partners

Company Logo

About the Project

At the European Coatings Show (ECS) from March 28th to 30th, 2023, visitors to the Nuremberg Exhibition Center were able to discover a wide range of trends and techniques relating to the production of paints, coatings, sealants, construction chemicals, adhesives, and many other topics in the industry.

With a customized team of experts from Holtmann+, we created a completely new concept for the customer's appearance, including key visuals and design guidelines. This put the colors and pigments at the center of the creative process and made the trade fair appearance a complete success. The concept was successfully implemented thanks to the good relationship and close contact with the customer throughout the entire project and implementation phase. Presenting a lot of content in as small a space as possible – no problem with our ingenious stand concept! The stand did not appear overloaded, but very open, which allowed the colors to really come into their own.

© Markus Schwalenberg & Holtmann+

Used Products

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